About Us

Who We Are


The BACo Store™ is an urban street apparel brand focusing on urban contemporary style. It’s about community and individuality. It’s about pursuing your passions and finding your own style. It’s about people and culture and making a difference in your life and in your community. It’s about inspiring and influencing others and finding the style that makes YOU, YOU.

Meet The Founder

Prelo White The BACo Store


Prelo White is a Brooklyn bred creative and Founder of Brooklyn Artistry, the parent company of this brand.